Amphenol Industrial Operations soll im 4. Quartal 2023 expandieren - PR Public relations news - NewsLocker (2024)

Eröffnung einer neuen Fabrik für Solarprodukte in Mesa, Arizona ENDICOTT, N.Y., 28. September 2023 /PRNewswire/ -- Amphenol Industrial Operations, ein weltweit führender Anbieter von Verbindungssystemen, wird seinen Betrieb mit einer neuen Fabrik für Solarprodukte erweitern, die im 4....

Top 10 Takeaways from Ragan’s 2024 Employee Experience Conference

Insights on everything from measurement strategies for the employee lifecycle to personalized comms for greater engagement.Hundreds of communications professionals gathered at Ragan’s Employee Experience Conference in Nashville this week to learn and share about how they are engaging employees and improving the overall work experience.
Clear communication, connection and giving employees a sense of ownership isn’t just about boosting job satisfaction, it’s about improving

Proven PR strategies for startup success

One key: Make sure messaging aligns with the company’s development stage. 
Of all the challenges facing startups, one of the biggest is convincing the public – and investors – that the product can solve a unique problem.
That’s where public relations comes in.


[RELATED: Join Ragan's Communications Leadership Council, exclusively for leaders in employee and internal communications]


Erin Schmidt, founder and CEO of Lilypad Strategies, stres

By the Numbers: What PR pros should know about the habits of middle-income earners

How this vital demographic thinks, spends and scrolls.Debating about what constitutes “middle class” is a great American past-time right up there with baseball. For the purposes of this article, let’s call mid-income earners those who have household incomes of $50,000 to $99,999. Those who make more, we’ll call high-income earners, and those below, low-income. Easy enough.
According to the U.S. Census, the median household income in the U.S. was $74,850, the most recent y

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What Lights You Up? Illuminate Your Path and Take the Next Big Step in Your Career

An exclusive excerpt from Mary Olson-Menzel’s new book.Editor’s Note: Ragan Communications is happy to announce that one of our partners, Mary Olson-Menzel, founder and CEO of MVP Executive Development, a national leadership and organizational management consultancy, and a coach for Ragan’s Communications Leadership Council, has authored a new book called What Lights You Up? Illuminate Your Path and Take the Next Big Step in Your Career.
Olson-Menzel has helped companies

The Scoop: Investors hope Niccol can change Starbucks’s story

Plus: Justice Department considers breaking up Google search monopoly, Google launches human-like Gemini Live.
Starbucks is handing over executive leadership duties to longtime Chipotle CEO Brian Niccol, hoping the PR-savvy executive can help the coffee chain rebound after a year of poor sales in the United States and China.
Under the watch of former CEO Laxman Narasimhan, who assumed the role in March 2023, Starbucks has experienced a rash of bad headlines ranging from customer comp

How to select the right data to impress leadership

Data should inform storytelling decisions, not overwhelm them.
PR professionals today have more data at their fingertips than ever before. But the most important numbers are often the ones that matter to the bosses.
Earning a media placement is great, however, the outlet and the nature of the story need to make business sense for your company or client.
When planning your next pitch or social media campaign, take time to talk with your CFO and executive leadership team to make sure t

How AI helps Lake County, Florida’s Levar Cooper research, plan and break down barriers

Creating an AI policy and working group has helped this county look to the future.Implementing an AI program can be daunting for any organization. But add in the constraints of working for a small county government and it can feel nearly impossible to keep up with the wave of new technology.
But Levar Cooper, director of communications for Lake County, Florida, has led the charge for not only the communications department but the entire county government to incorporate AI into its workflow.
Usin

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What a publicist thinks about weathering a viral controversy as ‘Green Dress Girl’

Rachel Parrish tells PR Daily about how she branded herself and bounced back from internet infamy.Usually, Rachel Parrish’s TikTok channel is stocked with videos about “What a publicist thinks” or behind-the-scenes at various events she attends as a sports marketer.
But early on the morning of July 15, the PR professional and owner of Rae Christine Agency posted a video that was a little different. She was in Las Vegas for the NBA summer league and went out clubbing with

Getting a seat at the leadership table: The power of data analysis

As invaluable as it may be, a strong sense of intuition is no longer enough.
Internal communicators hoping to remain competitive in today’s data-driven world must replace guesswork with statistics. Alongside gut instinct, they need concrete information to both establish and maintain a robust internal communications strategy.

This is why possessing a solid grasp of data analytics has become so crucial for the profession. In addition to improved messaging, which boosts employee engage

The Scoop: Coca-Cola retracts ad in Bangladesh over misleading statements about Palestine

Plus: NBC celebrates a golden Olympics; Donald Trump falsely claims images of Harris campaign are AI.The war between Israel and Hamas continues to rage in Palestine, leaving more than 41,000 people dead and a deep humanitarian crisis.
While business implications for this crisis are far less pressing, they are nonetheless still a consideration for all manner of organizations, especially those with ties to either the United States or Israel.
Many U.S.-based companies, including McDonald’s an

Become the industry expert your clients deserve

When you need to get up to speed fast.David Murphy is an account supervisor at Method Communications.
There’s an understanding in PR that if you want to go deep, work in-house, and if you want to go wide, work for an agency. If you chose the latter, chances are you’ll be staffed on multiple accounts in a variety of industries. You might have never thought about crypto, unless it was a meme, and suddenly your new crypto client’s asking for your opinion on strategy. Welcome to pu

PR pros discuss the art of the international pitch

Cultural nuances can play a major role in landing a placement.
Trevor Hale doesn’t believe the fundamentals of pitching a news story in the United States are all that different from doing so anywhere else in the world. Both require a tailored pitch that’s clear and to the point.
The major differences aren’t so much rooted in PR best practices as they are in understanding the culture you’re trying to win a placement.


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The Scoop: The Paris Olympics mascot was once hated. Now, it’s beloved.

Plus: First Harris-Trump debate to set tone for election, Apple’s DMA changes spark ire of tech companies.
Few stars at this years’ Paris Olympics have experienced the thrill of victory and the agony of defeat like Phryge, the games’ official mascot.
When first unveiled last year, the design of Phryge (pronounced freej) the French people had at best a lukewarm response to the red plush of a character designed to represent the Phrygian cap, a prominent symbol of liberty during t

How I Got Here: Kite Hill PR’s CEO Tiffany Guarnaccia on the future of work

Tiffany Guarnaccia shares the key to excellence in storytelling.Raised by a single mother who taught her the value of hard work, Tiffany Guarnaccia, the CEO and founder of Kite Hill PR, learned important life lessons. She landed her first job managing an ice cream parlor on the Jersey Shore, and these experiences have helped shape her into the leader she is today.
Guarnaccia founded Kite Hill PR in 2013, and under her leadership, it has become an award-winning tech PR and B2B communications agen

PR Daily webinar: Proving the Value of PR to the C-suite

Without a direct tie-in to revenue performance, PR can often be taken for granted by the C-suite.The post PR Daily webinar: Proving the Value of PR to the C-suite appeared first on PR Daily.

The Friday Reporter: Mike Johnson

A new episode of The Friday Reporter podcast.
If you’ve ever been to Capitol Hill, you’ve likely met today’s guest. Mike Johnson got his start as a journalist in a small corner of Illinois, but quickly was recognized as an excellent communicator — and his D.C. story began.
From the White House to Capitol Hill and ultimately K Street, Mike Johnson’s experience and understanding of the halls of Congress is unmatched. It’s in his newest book, “Fixing Congre

How PR skills can enhance healthcare experience for patients

A savvy strategy can help build trust and encourage children to feel less scared at the doctor’s office.
Public relations skills and strategies are much more than just a business generation tool for the healthcare sector. Kelly Calhoun, vice president of communications at Cincinnati Children’s, said her team looks at those principles as a way to improve patient experience.
Her 12-person group of PR professionals doesn’t just build awareness; they craft stories and i

By the Numbers: How to make the most money in comms

Insights from Ragan & PR Daily’s Salary and Workplace Culture Survey.With all the ways the world of work has shifted business priorities over the past few years, it should come as no surprise that investments in the communications function have changed, too.
Ragan & PR Daily’s 2024 Salary and Workplace Culture Survey, we polled comms pros to find out how much they make.
The findings revealed that some interesting findings about salaries, bonuses, and how employees feel about

The Scoop: The fight to define Tim Walz

Plus: How the Google antitrust ruling could reshape the internet; Musk sues former advertisers.Kamala Harris has named her vice president pick after a fast, whirlwind vetting process. Shortly after announcing that Tim Walz, the Democratic governor from Minnesota, would be her top lieutenant, she shared a video of her breaking the news to the camo-hat clad former teacher.When I called @Tim_Walz this morning to ask him to join our campaign, I shared my deep level of respect for him and the work we

Saying ‘no’ to your CEO is vital to media training

Help your spox shine – and get headlines for the right reasons.
Longtime TV news executive Ben Dobson has spent his two-plus decades watching “really good people and leaders” fall into common media traps that result in negative headlines and company scrutiny.
A lot of those issues, he said, stem from either overconfidence – a feeling like they can “wing it” – or simply because they didn’t have anyone in their corner to prepare them.


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PR Daily announces 2024 Nonprofit Communications Awards finalists

Congratulations to these powerful communications professionals and teams working for important causes.
PR Daily is proud to announce the finalists for the 2024 Nonprofit Communications Awards. From exceptional client service and strategic vision to outstanding creativity and innovation through groundbreaking campaigns, these finalists are setting new standards in the industry. By delivering impactful storytelling and promoting diverse and inclusive communications, these organizations and profess

How does your pay compare to others in the industry? How are other organizations handling return to office? And are your benefits up to the industry standard?The post Free download: Ragan Communications’ Salary & Workplace Culture Survey Executive Summary appeared first on PR Daily.

Public Relations (PR) Tools Market 2024 Key Insights - Economica

Public Relations (PR) Tools Market 2024 Key InsightsEconomica

AI search makes earned media even more important

And how to adapt your content to appear in AI search summaries in Google and beyond.Google’s AI Overviews have been out in the world for several months now. While not an entirely smooth rollout, these AI-written summaries now adorn the top of many searches in the United States, with slower releases happening worldwide.
Now OpenAI has announced it will debut SearchGPT, its own tool focused solely on search.
All of these generative AI options combine both links and text, upending, if not qui

Public Relations (PR) Software Market Innovation, Business Growth and Emerging Trends | 2024-2032 - WICZ

Public Relations (PR) Software Market Innovation, Business Growth and Emerging Trends | 2024-2032WICZ

The Scoop: Google pulls AI ad after backlash from Olympics audiences

Plus: Global markets face deep dive; CrowdStrike threatens Delta with bad PR if it pursues legal claim.Another tech company has pulled an ad after public backlash.
Just months after Apple apologized for an ad that saw artistic and musical implements destroyed by a compressor to fit into an iPad, Google has now ended the run of an Olympics-themed ad meant to tout its Gemini AI model.The ad starts out as fairly typical Olympic fare: a dad talking about his little girl who wants to be just like Syd

The case for trade pubs – and how to get placement

Trade pubs offer industry clout. It doesn’t hurt that executives really like them.
When formulating your earned media strategy, don’t sleep on trade publications.
Maggie Murphy, editor-in-chief of Construction Executive, said niche media outlets provide a space for more detailed analysis of the topics and trends that matter most to targeted readership.


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Construction Executive, which

There’s been a wave of backlash to DE&I policies. Here’s how to address it.Nantale Muwonge is the founder of Black Girl PR and a research fellow at The Center For Black Entrepreneurship.
Recently several companies have faced intense backlash after backing out of their DE&I initiatives, from Microsoft letting go of one of their DE&I teams to Tractor Supply Company eliminating their DE&I roles and related goals. But the criticism reflects a heightened expectation

The Scoop: WSJ reporter’s release emphasizes importance of free press

Jobs report may indicate economic struggles ahead; Threads reaches major user milestone.After 491 days of unjust detention in Russia, Wall Street Journal reporter Evan Gershkovich is free and back home in the United States.
Gershkovich, 32, spent the last year-plus behind bars on a false allegation of espionage. A Russian court sentenced him to 16 years in a high-security penal colony following a hurried and secret three-day trial, according to the Wall Street Journal.


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